Preliminary version.  Please do not quote without permission of the authors.  Comments and suggestions are welcome.

 

 

MODERNIZING BRAZIL'S CAPITAL MARKETS, 1985-2001:

 

PRAGMATISM AND DEMOCRATIC ADJUSTMENT

 

 

 

 

Leslie Elliott Armijo

Reed College, Portland, Oregon

Leslie.Armijo@mindspring.com

 

and

 

Walter L. Ness, Jr.

Pontifícia Universidade Católica, Rio de Janeiro

ness@iag.puc-rio.br

 

March 2002

 

Paper prepared for the Annual Meeting of the International Studies Association,

New Orleans, March 25-28, 2002

 

Abstract

 

Brazil made a political transition to mass electoral democracy in the mid 1980s, during the Latin American debt crisis, its worst decade for economic performance since the 1930s.  Reforms of Brazil's domestic capital markets legislation in the late 1980s and the 1990s had two main themes: liberalizing previously stringent inward capital controls and modernizing the domestic corporate governance regime.  We find that, where macroeconomic concerns such as drastically reducing quadruple digit inflation, achieving fiscal equilibrium, and supporting the balance of payments were of overriding concern, the policymaking process was relatively centralized and technocratic, with the Central Bank and Securities Commission implementing important changes where possible via directives of the executive branch coordinating agency, the National Monetary Council, but also as necessary through the politically more difficult process of legislative amendments proposed by the president's coalition in Congress.  As macroeconomic imperatives have gradually receded in importance, interest group bargaining over the legislative amendment process has become more complex, and policy changes more incremental and sometimes contradictory.  International actors and forums, particularly the multilateral agencies, private institutional investors, and the international organization for securities commissions (IOSOC) apparently have been quite influential in Brazilian capital markets reform.  Yet it is quite possible to conceive of external actors as strategic allies being manipulated by Brazilian domestic political players—rather than the reverse.

 

 

MODERNIZING BRAZIL'S CAPITAL MARKETS, 1985-2001:

 

PRAGMATISM AND DEMOCRATIC ADJUSTMENT:

 

 

Leslie Elliott Armijo and Walter L. Ness, Jr.

 

 

 

            This essay analyzes the political economy of the major alterations to the legislation and practices governing Brazil's capital markets, from the 1985 transition to civilian government through the first year of the 21st century.  We argue that it has been an overwhelmingly pragmatic—as contrasted to an ideologically rigid—process, and one in which the clash of societal and political interests can be observed, in a "normal" democratic process of give and take, even within this relatively arcane issue arena.  Our argument proceeds in four sections.  The first provides some essential background on Brazilian political economy.  Section two focuses on reforms to Brazil's international financial regime, that is, to legislation and institutions governing cross-border capital flows linking Brazil to the global economy.  As is true of this policy arena in most contemporary states, external financial policymaking has been largely a top-down process, centralized in the finance ministry.  Section three concerns reforms to the legal and institutional framework governing the operations of domestic public companies themselves, which has turned out to be the central theme of stock market modernization in Brazil.  We note that this ties into the larger global movement of reform of "corporate governance," ending "crony capitalism," and the international community's response to the financial crises that roiled emerging markets throughout the 1990s.  We simultaneously observe that Brazilian actors, both interest groups and politicians, have utilized this international rhetoric and some international resources in the service of more parochial and local ends.  Since this is the tenor of democratic politics in the putative models, the OECD countries, we find the story of the back and forth of Brazilian corporate governance reform at once entertaining and reassuring.  Section four provides a brief comparison of the importance of the Brazilian market with other emerging equities markets, highlights the current achievements and problems of the Brazilian market and offers suggestions about what the future of the Brazilian capital markets might look like.

 

 

I.  Where They Came From: A Brief History of Brazil's Capital Markets to 1985

 

            Brazil's stock exchanges and capital markets date from the mid 19th century, when they financed both the imperial government and the commercial warehousing and export of the privately produced coffee crop, as well as providing a reasonably safe outlet for the savings of a tiny aristocratic elite based in Rio de Janeiro (Sweigart 1987; Topik 1987). The exchanges genteelly stagnated in the decades after 1930, as endemic inflation vitiated the government debt market, while the central government assumed the politically and economically crucial task of financing coffee and later import-substituting development. 

In 1964, an assertively modernizing military government resolved to end inflation (and the public deficits that fed it) and revive private financial markets.  Since the new military government of President Humberto Castello Branco had purged the Congress of legislators the executive considered irresponsible, the finance minister had little difficulty in rapidly implementing a coherent legislative program of financial reforms.  Among the more important changes were Law 4595 of 1964, which for the first time created an independent central bank, and Law 4728 of 1965, which established a new type of institution, the investment bank, along with rules modeled on the U.S. and U.K. models to revive the capital markets, which would be overseen by the central bank.  The economic policy team also created additional incentives to stimulate the capital markets.  These included inflation-indexation for both the government debt and residential mortgage bonds, intended to overcome the investing population's understandable reluctance to lend long or even medium-term.  Subsequent legislation offered generous subsidies for firms to list their shares on the stock exchanges, as well as nearly free money in the form of substantial tax rebates for better-off taxpaying citizens willing to invest in corporate securities (Trubeck 1971; Ness 1974; Armijo 1993).  The political realities of the military government, however, rapidly rendered this comparatively laissez-faire reform program unviable, as big industry, big export agriculture, the military, and the substantial urban middle class all demanded both economic growth and targeted subsidies in exchange for their continued allegiance.  The next president rescinded central bank independence, and by the early 1970s high inflation had returned (Assis 1983; Maxfield 1998).

High inflation made long-term debt finance to the private sector unviable.  Though there was a marked speculative boom in corporate shares in the very late 1960s and early 1970s, irrational exuberance and corporate governance scandals, in which controlling owners defrauded poorly informed minority investors, led to a major stock market crash in 1971 which resulted in market weakness through 1981.  This experience frightened away most individual investors, although the substantial tax advantages to share ownership induced some capital to remain in the market.  Investors that remained tended to invest in shares of  more stable but often lackluster state-owned enterprises.  In their quest for industrial modernization, however, the capable technocrats to whom the generals entrusted economic policymaking were determined to stimulate private financial markets.  In 1976, legislative allies of the military government of President Ernesto Geisel passed Law 6385, which created a securities and exchange commission (Comissão de Valores Mobiliarios, or CVM), under the supervision of the Ministry of Finance, to regulate the stock exchanges and other capital markets activity.  Although the presence of the CVM was supposed to guard against stock fraud and abuses as well as try to develop the capital markets, the commission initially had few staff members to uncover wrongdoings and  only weak sanctions to impose.

At the same time, a new Companies Law, Law 6404 of 1976, updated legislation passed in 1940.  In retrospect, most analysts have viewed the 1976 (Lei das Sociedades Anônimas, or Lei das S.A.) as having been primarily intended to persuade closely held family businesses to take the risk of opening their capital—and presumably, an equivalent portion of managerial control—to outside investors.  The most notorious provision was a change in the rules for issuing shares, raising the previous ceiling for preferred shares (those without the right to vote in shareholders' meetings, but entitled to be compensated before voting shares in case of bankruptcy) from 50 percent to two-thirds (66.7 percent) of total shares outstanding.  With this change, family groups could retain absolute decision-making control by owning as little as 16.7 percent of all shares outstanding, making it almost impossible for other investors to question management's practices, remove executive directors, or otherwise defend their interests.  At the same time, minority investors gained new, though modest, rights, including the right of withdrawal (that is, the right to be bought out at the book value of shares) during major corporate reorganizations.  In addition, if the controlling shareholder was bought out, other shareholders (initially all other shareholders, but later changed to include only the owners of common, or voting, shares) would be entitled to receive a similar offer from the new owner.

Despite their incomplete development, during the twenty years of the military regime (1964-1984), Brazil's capital markets remained viable, in the sense that both market capitalization and trading volume were large by developing country standards.  At the end of military government in 1984, according to the International Financial Corporation comparative statistics for what later became to be known as “emerging market countries,” Brazil had the largest market capitalization for corporate shares of emerging markets (US$29 billion or 31.5% of the total for all emerging stock markets) and the largest value traded on stock exchanges  (US$10 billion or 31.2% of the total for all emerging markets).  The number of companies listed for trading on the principal São Paulo Stock Exchange (522) was second to India.  At the same time, the contribution of decentralized capital markets to allocating additional capital to the private sector is questionable, as it was the shares of large and trusted state-owned enterprises that dominated especially the secondary markets. Arguably this structure, in which the dominant and most heavily traded firms were state enterprises, helped keep Brazil's SOEs relatively efficient, since much of their financing was obtained in the market (Trebat 1983). 

Brazil had an extended and relatively peaceful political transition, moving from the apex of authoritarianism to open political competitiveness between 1975 and 1985, and from a regime responsive only to economic elites and middle income groups to a mass democracy with universal suffrage during the late 1980s.   By the late 1980s, it was widely agreed among the Brazilian chattering classes that the previous, and quite self-conscious, economic model known as import-substituting industrialization, which had served the country well from the late 1930s through the entire 1970s, was "exhausted," as evidenced by the international debt crisis, the cessation of decades of rapid economic growth, and the explosion of annual inflation into first the triple and then the quadruple digits.  Very gradually, and with clear leadership from senior economic policymakers appointed by the presidents, an elite consensus arose on the need for market-oriented economic reform to restart growth.  The newly enfranchised masses, in turn, were relatively indifferent to the problems that fiscal retrenchment caused for the middle classes, since poorer Brazilians had benefited little from state spending.  However, the poor were very enthusiastic about inflation-stabilization, since those subsisting in the informal sector of the economy lacked access to Brazil's pervasive inflation-indexed incomes and assets, and were thus prepared to support even radical or painful economic regulatory changes if they could be convinced that they would result in lasting stabilization.  The democratic transition of 1985 thus represented both a political regime change and the beginnings of an important and substantive shift in Brazil's national economic model (Armijo and Faucher 2002).

 

II.  Centralized Policymaking in the Urgent National Interest: Pragmatic Liberalization of Inward Capital Controls Under Civilian Rule

 

            Under democratic rule, two broad sets of policy changes, each representing the accretion of a series of initiatives aimed at reforming crucial legislation or institutions, have altered the functioning of Brazil's capital markets.  The first set of changes is to the country's international financial regime, or the rules governing cross-border capital flows.  These were compatible with measures to remove many of the international trade restrictions that had been used to prop up the import-substitution strategy.  As a consequence of the new rules, international portfolio investment in Brazilian equities and corporate securities rose dramatically in the 1990s.  At the same time—and arguably partly because of the relative sophistication of Brazil's domestic capital and financial markets—Brazil weathered external financial shocks during the same decade better than most other emerging markets in Latin America and East Asia. 

            In the first years of civilian and democratic government the most pressing economic challenge for Brazil's new civilian leader, President José Sarney (1985-1989), had been to stabilize the economy and ensure steady economic growth. His government designed four dramatic economic stabilization plans, each of which was imposed overnight and involved a wage-price freeze, the removal of indexation, a new currency, and measures to contain and reduce the federal debt and deficits (Kearney 2001).  Each brought inflation down from multiple annual digits to single digits for a few months, but each ultimately collapsed in a flurry of simultaneous, competitive price rises from all sectors, resulting in the rapid and ferocious return of inflation and indexation.  For example, the “cruzado plan” implemented in March 1986 reduced monthly inflation from over 20 percent in February of that year to an accumulated total of 4.8 percent, as measured by the General Price Index-Internal Availability, in the seven succeeding months.  The collapse of the plan rapidly permitted inflation to return to over 20 percent in each month of the second quarter of 1987.  Nonetheless, and quite remarkably given the prevailing levels of inflation, economic growth was positive under Sarney.  It was also precarious.  And policymakers understood that the fundamental national economic restructuring that would be necessary to end inflation was likely to disorganize many existing economic routines that producers, workers, and consumers had evolved to cope with Brazil's endemic inflation.

The external sector also concerned policymakers.  Brazil's foreign debt was large, reaching $96 billion in Sarney's first year in office (Baer 1995: 94). Under the last military administration of President João Figueiredo (1979-1984), Brazil had reversed a decade-long structural trade deficit to obtain a substantial surplus of several billion dollars annually, yet debt service payments rendered the current account as a whole in deficit.  Moreover, under some scenarios, the end of inflation, should this be achieved, might have adverse consequences for the country's trade balance—as in fact occurred in when inflation finally was reduced to single digits  in the 1990s. 

One way to support current account deficits is financing them through net capital inflows.  Of course, Brazil had been a large recipient of long-term foreign commercial bank loans in the 1970s: these had resulted in the debt crisis of the 1980s.  The foreign banks burned by Brazil’s foreign debt moratorium of 1987 were unlikely to up the ante with significant new loans.  Aid from foreign governments or the international financial institutions was unlikely to be large, and came with too many strings.  A third option was foreign direct investment and/or private portfolio flows, both of which began to increase worldwide in the late 1980s. 

Brazil, of course, had a long history as a significant recipient of foreign direct investment, which had been intentionally promoted by the central government as early as the late 1940s as was a central pillar of the economic policies of Brazil's developmentalist president Juscelino Kubitschek in the late 1950s.  The legislative framework in force in the late 1980s was Law 4131 of 1962, which predated the 1964 military coup.  It encouraged foreign investment, even enabling foreign investors to receive some government incentives in sectors that state planners deemed developmental priorities.  Outward capital controls were never of the blunt and absolute kind, such as prohibitions on capital repatriation for extended time periods.  Instead, all incoming capital had to be registered with the Brazilian Central Bank (BCB).  Annual profit and dividend remittances thereafter would be taxed by the government according to what percent of the original capital investment they represented, with higher remittances as a share of the original investment being more heavily taxed (Rosenn 1991; Baer 1995:217-241). During these years Brazil also had either multiple official exchange rates or, since the mid 1960s, a official rate more favorable to those who would exchange Brazilian currency for foreign money which operated alongside an officially "illegal" but de facto openly tolerated parallel market, with a higher rate for those who would move capital out of Brazil.  In this way, those who desired to repatriate capital, as well as Brazilians who preferred to invest or purchase goods abroad, could simply exchange money at the higher rate with little fear of adverse legal or business consequences.  The system encouraged FDI to remain in Brazil without being inflexible.

From the late 1960s through the 1970s, Brazil had been overwhelmingly the largest recipient of foreign direct investment (FDI) among all developing countries, receiving a cumulative $17 billion from 1967-79 as compared to $7 billion in Mexico, the next largest recipient (OECD 2001:Table 3).  Despite the quadruple digit inflation of the late 1980s and the foreign debt moratorium, there continued to be net inflows of foreign direct investment, another testament to the ability of Brazil's economy to continue to function even under macroeconomic conditions that would have destroyed most other national economic systems.  However, if we compare net FDI inflows plus reinvested profits against profit remittances in the early to the late 1980s, there is a clear deterioration in the latter period, with a cumulative net inflow by this more complete measure of over $7 billion under Figueiredo, but only a paltry $100 million under Sarney (Baer 1995:231).

One possible solution was to make FDI more attractive by expanding the range of sector activities in which foreign ownership would be permitted.  Privatization of previously state-owned assets in key sectors such as natural resources and public utilities was a discussion that began comparatively late and reluctantly in Brazil, as compared to Chile, Mexico, Argentina and the other more industrialized countries of Latin America.  Privatization was impeded by legal barriers to foreign ownership, many of which had been reaffirmed or even extended in the new, democratic Brazilian Constitution of 1988, which triumphantly replaced that of the military years.  Moreover, there was a widespread perception, both in society and among the technocracy that ran economic affairs within the federal executive, that Brazil's state-owned enterprises (SOEs) had been comparatively efficient and effective in creating a modern industrial state (Trebat 1983).  Government economists, however, were aware that necessary modernization and capital investment in energy, telecommunications, steel, and other state-dominated sectors had fallen off drastically due to the perilous state of public finances.  The debate on large-scale privatization began under Sarney but remained largely out of the public eye.

A second possibility was increased opening to foreign portfolio capital inflows via measures which would permit foreigners to own and trade Brazilian corporate equities, convertible debentures, and even more sophisticated instruments such as futures and derivatives contracts.  Some portfolio investors sought the high returns on Brazilian government securities and other forms of  debt.  Regulators and foreign portfolio investors played a cat and mouse game over the years with regulators trying to prohibit the foreign investor entry into fixed income investments due to its perceived greater volatility while foreign investors applied their knowledge to use even complex derivative strategies to obtain fixed returns.  In 1987 the National Monetary Council, an interagency monetary and financial consultative council presided over by the Finance Minister, decreed a fairly substantial easing of inward capital controls.  Previously foreign capital had been permitted to invest in Brazil only through a cumbersome process for foreign investment companies (Decree-Law 1401/75) that had found few takers.  Through CMN Resolution 1289/87 there would now be added the so-called Annex II funds, through which foreigners could purchase shares in open-ended mutual funds administered by Brazilian financial institutions, as well as Annex III funds, which were to be closed-end funds managed by those familiar with the Brazilian market. The only Annex III fund to operate was the Brazil Fund, which continues listed for trading on the New York Stock Exchange.  These measures had some success but were comparatively insignificant in macroeconomic terms.  The net portfolio capital inflows for investment in shares in 1988 through 1990 was only US$ 235 million.

The next government was that of Fernando Collor de Melo (1990-1992), Brazil's first directly elected president in twenty-five years, and the country's first ever chief executive chosen by a genuinely mass electorate.  Two further shock treatment stabilization plans followed, both of which met with initial success and raised hopes, only to be undermined as various social groups found ways to escape the new controls which fell on wages, prices, and, in the so-called "Collor Plan" of March 1990, almost 70 percent of the nation's bank accounts.  Inflation was running at several thousand percent a year when Collor assumed office in early 1990.  It was twice brought down temporarily, but not vanquished. 

Structural reforms nonetheless went forward.  Collor's economic team implemented substantial trade liberalization and privatized the first historically state-owned enterprises, mainly steel producers.  Collor's finance minister, Zélia Cardoso de Mello, was not terribly interested in reform of the capital markets, reportedly shocking both her own nominal subordinates in the CVM and BCB and key private figures in the markets by abruptly leaving a March 1991 meeting at which a carefully crafted capital markets modernization plan, with input from various interested societal actors, was to be formally presented.  The National Monetary Council however moved forward on further loosening inward capital controls, creating the so-called Annex IV funds in 1991, which allowed foreign institutional investors (FIIs) to administer their own portfolios of Brazilian securities within Brazil.  The Annex IV funds responded to a clearly articulated demand from FIIs and inspired a strong response.  By the end of 1993, Annex IV funds had resulted in a net inflow of almost $9 billion in just three years, with these funds principally invested in corporate shares. 

Collor, a charismatic political outsider from a dominant family in a rural state, resigned to avoid being impeached for corruption after serving only two years of his four year term.  His vice-president, Itamar Franco (1992-1994), was a longtime politician from the country's dominant political party, the PMDB (the Brazilian Democratic Movement Party), based in Minas Gerais, one of the three southeastern states that long had shared national power in Brazil.  Franco was also an old-style clientelistic politician, who came to office initially with little interest in economic matters.  The president attracted notoriety for obsessing about comparatively small matters such as the rising real cost of prescription drugs used by the elderly while quadruple digit annual inflation continued unchecked.

In late 1993, President Itamar Franco appointed his fourth finance minister, Fernando Henrique Cardoso.  Unlike most of his predecessors Cardoso was neither an economist nor a successful business leader, but instead a respected sociology professor of impeccable breeding and leftist views, turned professional politician with the return of democracy.  Comprehending the public's disillusion with economic shock treatments, the most important innovation of Cardoso's stabilization plan---named the Real Plan after the new currency—was not technical, but political.  The beginning date of the plan was announced months in advance (in retrospect, rather like the conversion of most of continental Europe to the euro), giving the population time to understand the conversion of the old units to the new, and even more crucially, giving various social groups and interests sufficient time to express their grievances with the technical specifics, and to receive a response from the finance ministry.  The process was notably more democratic than had been the case with the previous six stabilization plans.  And this time around, the process worked.  Inflation, which had reached 5153% in the twelve months ending in June 1994, declined to less than 25% in the corresponding twelve months ending in July 1995.

            The success of the Real Plan, first announced in late 1993 and implemented on July 1, 1994, enabled Cardoso to resign as finance minister and achieve a strong win in the presidential election of October, 1994.  Four years later Cardoso (1995-2002) was reelected (after having successfully pushed to have the new 1988 Constitution revised to allow him to contest a second term), again winning the election largely on the basis of his government's successful economic stabilization program.  Cardoso assumed office at the beginning of 1995 determined to achieve the market-oriented economic restructuring began under Collor but mostly stalled under Franco.  Most Brazilian economists agreed that the country's prospects for sustained, long-term economic growth required not only inflation stabilization, but also further trade liberalization, privatization of state-owned utilities and heavy industry, a reduction in public subsidies to the middle and upper classes (including via excessively generous public employees pensions), and a reorientation of state spending toward basic education and human capital development of poorer Brazilians. 

President Cardoso confronted two types of economic problems with important implications for capital markets development.  First, the impressive end of high and very high inflation—which has averaged less than 10 percent annually for seven and a half years as of this writing, a result not achieved in Brazil since the 1930s, caused serious adjustment problems for both the banking sector and public finances, as both commercial banks and the central government had previously found ways to manipulate the regulatory framework so as to profit from inflation.  Banks, for example, made money from the "float," as they received non-interest bearing deposits from customers and invested the money in the highly liquid and remunerative overnight market financing portfolios of government debt securities.  Moreover Brazilians had become accustomed to paying most of their regular bills—for rent, utilities, taxes and similar recurring items—in person in their local bank branches, which also allowed banks to profit from the float until the money was transferred to the creditors.  In the very high inflation years of the early 1990s, banks' inflation revenues averaged fully 4 percent of GDP (OECD 2000, Table 24).  High inflation had encouraged all levels of government to develop revenue-saving tricks, such as delaying the payment of government contractors so that the real value of payments would fall.  Adjustment to the absence of inflation, while vastly superior for the population as a whole, would be costly, especially given that the central government hardly could allow the banking sector to collapse.  Especially during Cardoso's first four-year term (1995-1998) bank restructuring was costly.  The federal government spent about $20 billion through 2001 in restructuring private banks, a process that often included government support for mergers and acquisitions, in some cases by foreign banks, while the cost of restoring public banks to health went as high as $80 billion (author interview with G. Loyola, February 27, 2002).

A second problem of economic governance was that of the balance of payments for which, perhaps counter-intuitively, the end of inflation also had adverse transitional implications.  The Real Plan operated by means of an exchange rate anchor.  This meant that the central bank (BCB) made an attempt to retain the initial parity of the real with the U.S. dollar as a bulwark against domestic inflation.  Although there was not a rigid currency link (as under Argentina's contemporaneous currency board system), the BCB maintained the real at a level that became substantially overvalued.  In conjunction with significant tariff reductions since 1989, comparatively inexpensive imports were an important reason that Brazilian firms, many of which long had operated in oligopolized domestic markets, did not raise their prices (P. Malan, Lecture at Gazeta Mercantil International Forum, New York City, 1996). Inflation remained low, but Brazil's trade surplus disappeared, implying a larger current account deficit that would need financing.  The balance of payments current account deficit reached $33.4 billion by 1998.

Pursuing vigorous privatization was a solution that responded to executive branch concerns over both the fiscal and trade deficits.  Through the Collor administration, Brazilian state-owned enterprises (SOEs) had been sold principally to domestic purchasers.  Government technocrats had created sufficient buyers partly by requiring banks to purchase "privatization certificates" (a disguised tax, though not a particularly onerous one in context) and by declaring all manner of previously questionable public sector securities (such as long-term bonds of effectively bankrupt public firms) to be valid "privatization currencies."  Part of the reason these comparatively sophisticated financial arrangements had worked was due to the long-standing sophistication of Brazilian capital and financial markets, where all manner of financial actors and non-financial businesses had learned to cope with very high and volatile inflation.  Privatization had languished under Itamar Franco, primarily because it was not an intrinsically popular program and thus required strong executive leadership from a president committed to market-oriented economic reform—which Franco was not. 

Privatization was not an easy sell, in that SOEs had long been understood as heroic and successful symbols of national power and independence.  More practically, public sector unions, including both industrial and white-collar SOE workers and civil servants, were and remain politically powerful in Brazil.  These unions, and the political parties that championed their cause, clearly understood that privatization would imply job losses.  The Workers' Party (PT) and the Democratic Workers' Party (PDT), as well as the political machines linked to particular state governors, were particularly militant in their opposition to most privatizations.  The Workers' Party leader, Luiz Ignácio da Silva, universally known as "Lula," was the consensus opposition candidate in the presidential elections of 1989 (against Collor), 1994 (against Cardoso), and 1998 (against Cardoso).  As of this writing in March 2002 Lula won the PT presidential primary and leads in the polls for the presidential elections at the end of the year.  Every recent Brazilian election has been fought over economic policy visions, indicating the continuing strength of his view in Brazilian society at large.

Privatization in which foreign capital was permitted to bid for majority ownership of firms would be necessary in order to find purchasers for Brazil's larger public sector companies, including the fixed and cellular regional telephone companies to be divested by the huge telephone holding company, Telebrás, the electricity holding company, Eletrobrás, as well as several independent state-owned transmission and generating firms in the sector, and possibly the government oil monopoly, Pétrobras.  Moreover, privatization in the absence of net foreign capital inflows would not help in financing the current account and fiscal deficits.  But foreign participation required two broad types of legal changes.  One set was in the purview of executive branch technocrats in the Brazilian Central Bank and the Securities and Exchange Commission (CVM), the heads of both of which were appointed by the President and reported to the Finance Minister.  Most large and potentially attractive Brazilian SOEs long had raised significant amounts of financing in the capital markets.  The same rules of corporate governance that allowed private family-owned businesses to retain effective control through ownership of only 16.7 percent of total shares applied to public sector firms as well.  Moreover, large SOEs historically had raised resources through issuing bonds placed in international markets.  Potential foreign buyers of controlling interests in former Brazilian SOEs, however, might not want to list in Brazil's markets, for a whole variety of reasons encompassing both cost and convenience to their global strategies. 

Under the Collor government, the National Monetary Council through its Resolution 1927/92 added a further qualification to its Resolution 1289 menu of options for foreign investors,  originally dating from 1988.  This was Annex V, which permitted Brazilian companies, for the first time, to list their shares on foreign stock exchanges via the mechanisms of GDRs (Global Depository Receipts) and ADRs (American Depository Receipts).  Brazil's senior economic policymakers, led by President Cardoso's long-serving finance minister, Pedro Malan, were keenly aware of developments in global financial markets and anxious to integrate the country into these markets where they perceived this as nationally advantageous.  Malan, who had a background as both an academic economist and the Executive Director for Brazil at the World Bank, had served Sarney as Brazil's senior foreign debt negotiator, and so was particularly attuned to rapid shifts in the larger international financial context.  ADRs from all over the world traded in New York summed to $340 billion in 1996.  Only four years later the volume traded had nearly quadrupled to $1.2 trillion.  Moreover, foreign firms raised over $29 billion in the United States through primary issues of ADRs in 2000 (Bevilaqua 2001: 38). 

The Cardoso government's  initiative to ease inward capital controls was initially a measure to facilitate privatization, but had unforeseen consequences.  Annex V rapidly evolved into a major competitive challenge for Brazil's stock exchanges, as not only newly privatized former SOEs but also Brazil's premiere private firms either delisted from the São Paulo Stock Exchange (Bovespa) or witnessed shareholders move the majority of their trading abroad.  Luiz Henrique Bevilaqua (2001:46-47) compared the trading volume on the NYSE and Bovespa for the year 2000 for a sample of twenty-seven of Brazil's premiere companies, including Aracruz, Embraer, Gerdau, Pão de Açucar, Petrobrás, Unibanco, Votorantin, and several of the privatized telephone companies.  He found that 49 percent of the trades in their shares had occurred in New York, representing a significant loss of potential income for Bovespa and Brazilian financial brokers and analysts.  To date, however, relatively few Brazilian companies (among them Aracruz Celulose, Pão de Açucar, Multicanal- now Globo Cabo, and Unibanco), have raised new money through public issues of ADRs.  The government has also raised money through selling part of its position in companies such as Petrobrás and now Vale do Rio Doce through secondary offerings.  The next major section of this paper returns to the consequences of Annex V for reform of the domestic regulatory structure of Brazil's capital markets.

The second set of rule changes necessary for privatization to proceed were those that required the participation of Brazil's highly fractious Congress, newly empowered since the democratic transition of the mid 1980s.  The government coalition in Congress was in reality a loose and pragmatic alliance of regionally based political parties, the majority of which were led by old-style clientelistic politicians who conceived of their legislative task in terms of delivering jobs and public works projects—in other words, "pork"—to their home states.  The two most important government allies were the PMDB (Brazilian Democratic Movement Party), which counted former presidents Sarney and Franco among its heavyweights, the former as a senator and the latter as the governor of powerful Minas Gerais state) and the PFL (Liberal Front Party), which had a strong base in the conservative and rural Northeast.  Both parties had a much stronger national presence and elected many more federal deputies and senators than Cardoso's own São Paulo based PSDB (Brazilian Social Democratic Party).  Moreover, for many decades Brazilian constitutions, including both those of the military years and the new democratic Constitution of 1988, had reserved a number of economically strategic sectors either exclusively to the state or to national entrepreneurs only.  Privatization in such sectors as petroleum would require constitutional amendments.  The Cardoso administration spent several years fulfilling the complex and arduous task of assembling a three-fifths majority for two votes each (one to alter the legislation and one to "regulate" it, one of the forms of checks and balances built into Brazilian legislative procedures) in both the chamber of deputies and the senate to alter the constitution so that privatization could proceed (Turcotte and Faucher 2001). 

Through 1998, Brazilian privatizations raised a total of nearly $86 billion, including via debt conversions, of which only around $11 billion predated Cardoso's first term. Approximately $37 billion of this came from foreign investors (Turcotte and Faucher 2001, Tables I and IV).  After stabilization, non-privatization related foreign direct investment, which had languished in the difficult years of the 1980s, begin to pick up, including substantial new investments by transnational corporations with existing facilities in Brazil.  During the Cardoso government, for the years 1995 through 2001, Brazil received a total of $147 billion in net FDI which includes participations in privatizations compared with only $14 billion in the mandates of his civilian predecessors Sarney, Collor, and Franco (BCB). 

To put these figures in context, Brazil's current account deficits during the Cardoso administration (1995-2001) have averaged $25.6 billion annually.  These deficits have been financed almost entirely through net FDI which averaged $21 billion annually during the same period.   Foreign purchases of Brazilian shares, principally through the Annex IV modality which allows foreign institutional investors direct access to Brazilian capital markets, has brought in only $0.9 billion annually in the 1995-2000 period, while ADR purchases have brought in $2.9 billion annually.  All of these flows originate with global private investors, and go to support Brazil's private sector.  Moreover, these flows are equity investments which do not generate future fixed foreign-currency denominated liabilities, unlike the commercial bank borrowing which supported Brazil's current account deficits during the high growth years from the late 1960s through the early 1980s.  From a macroeconomic viewpoint, therefore, the technocratic, top-down project of significantly (though hardly totally) liberalizing inward capital flows during the 1990s must be considered fairly successful.

 

III.  Decentralized Policymaking in the Brazilian Legislature: The On-going Saga of Corporate Governance Reform

 

            A second aspect of Brazilian capital markets modernization is improving and modernizing the legal and institutional framework through which private business firms can avail themselves of external finance.  We note that "external finance" in this context means from resources originating outside the firm, not necessarily outside the country.  External finance might come in the form of either debt or equity.  Debt finance, in turn, could mean either bank loans or securitized debt, such as corporate bonds, or short-term commercial paper. Bank loans do not constitute capital markets transactions, but placement of new shares or debt instruments do.  We note again that in Brazil public sector firms (SOEs) may also raise significant amounts of external finance via the capital markets, although restrictions originating in the Geisel government (1974-1978) and the substantial privatizations of the 1990s reduced their presence considerably.  The capital markets also involve the secondary trading of corporate equity and debt and derivative contracts related to these assets.

To all appearances reforms in Brazilian capital markets and the legal framework for publicly traded firms ("open capital companies" or "sociedades de capital aberto") are part of the global movement of the 1980s and 1990s for "corporate governance reform."  In the United States, large institutional investors--including both private mutual funds at such companies as Fidelity and, especially, large pension funds, most notably CALPERS (California Public Employees Retirement System)--have been important sources of pressure for greater "transparency" in corporate management.  The essential goal of this movement is to protect a corporation's ostensible owners—that is, its shareholders, who usually are assumed to be widely dispersed—against mismanagement and the personal appropriation of corporate resources by corporate insiders, generally senior management.  Large institutional investors, which unite many small investors in the enormous mutual and pension funds they manage, have thus assumed the mantle of Robin Hood, protecting the pensions of Omaha grandmothers from the machinations of insider traders and excessively compensated executives.  Thus, the recent dramatic bankruptcy of the Enron Corporation at the close of 2001 is understood in the "corporate governance" context as a morality tale in which senior managers allegedly used shadowy partnerships and creative accounting in connivance with their public auditors to reap large salaries and profits for themselves while destroying shareholder value. 

We will argue that increases in transparency and penalties for white collar crime are part of the story of corporate governance reform in Brazil—but hardly all of it.  In fact, although many actors have seized upon the theme, quite a few of the actual reforms serve quite different purposes and interests, and might be better understood as new entries in the long Brazilian tradition of changes "para ingles ver" (for the English to see), a reference to the important role of British private capital in developing Brazil in the 19th and early 20th centuries and the necessity Brazilians felt of conforming (or appearing to conform) to international (that is, British) norms, from dress to accounting practices.  The English in our tale are the contemporary controllers of international financial resources: the World Bank and International Monetary Fund; international standard-setting and rule-making bodies run by G7 governments and others, such as the International Organization of Securities Commissions (IOSCO); and, of course, foreign private institutional investors.  In other words, one theme of this section is that corporate governance reform in Brazil has been a convenient—and externally rewarded—rallying cry, around which Brazilian actors have pursued their own often quite disparate interests.

Our second organizing theme for this section focuses less on the substantive content of policy changes ("Is this really corporate governance reform or something rather different?") and more on the process.  As contrasted with the top-down, technocratic, and largely uncontested changes that characterized the process of liberalizing inward capital controls and other measures intended to develop capital markets in the late 1980s and 1990s, the story of corporate governance reform has been more overtly political.  One important reason for this is that changes to Brazilian companies law must pass through the Brazilian Congress, while alterations in many (though not all) of the rules governing foreign capital flows and other capital market reforms can be accomplished by administrative rulings under the control of the National Monetary Council (CMN), or the technocrats in the Central Bank (BCB) Securities and Exchange Commission (CVM), and Private Insurance Superintendency (SUSEP), all bodies under the stewardship of the Finance Minister.  A second reason for the observable significant differences in the political process of modernizing these two closely related aspects of the regulatory framework for Brazilian capital markets is that no established interest perceived itself—at least initially!—to be threatened by the rule changes liberalizing the entry of foreign portfolio equity capital, while the prospect of United States style corporate governance reform has caused many leaders of Brazilian business associations to become quite agitated in defending what they see as their interests.

We begin our analysis in this section with a closer look into the characteristics of Brazilian capital markets.  Who finances whom through Brazil's capital markets?  Looked at from the viewpoint of business enterprises, financing from the capital markets is substantial.  Table 1 shows that between 1995 and 2001 Brazilian firms registered public issues of an average of $13.2 billion annually from the capital markets, broadly defined.  This compares to long-term bank financing from the BNDES (National Economic and Social Development Bank), still the major domestic source of long-term bank loans in Brazil, of approximately $11 billion in the most recent year 2001.  By this admittedly rough measure, and assuming that some portion of BNDES credit goes to firms that are not publicly traded companies, financing from the decentralized capital markets since the inauguration of the Real Plan is more important for big business in Brazil than long-term development bank credit.  In addition, private placements of listed companies equities accounted for another $6.1 billion in average in corporate financing in each year of the period, as shown in Table 2, giving total corporate securities issues of $19.3 billion per year.

TABLE 1

TOTAL PUBLIC ISSUES OF CORPORATE SECURITIES, 1981-2001

(in US$ billions)

Year

Shares

Convertible Debentures

Straight Bonds

Total Bonds

Commercial Paper

TOTAL

1981

0.3

0.3

1.3

1.6

0

1.9

1982

0.5

0.4

1.5

1.9

0

2.4

1983

0.2

0.6

0.3

0.9

0

1.1

1984

0.5

0.3

0.1

0.4

0

0.9

1985

0.5

0.1

0.1

0.2

0

0.7

1986

1.2

0.1

....

0.1

0

1.3

1987

0.3

....

....

....

0

0.4

1988

0.4

0.3

2.3

2.5

0

2.6

1989

0.7

0.4

0.4

0.8

0

1.5

1990

0.6

0.1

1.0

1.1

0

1.8

1991

0.8

.....

1.0

1.1

0

1.9

1992

1.1

0.1

0.3

0.4

0

1.5

1993

1.0

0.3

1.9

2.2

0

3.2

1994

2.7

1.8

1.3

3.2

0.2

6.0

1995

2.1

1.0

6.5

7.5

1.3

10.8

1996

9.2

1.3

7.1

8.5

0.5

18.1

1997

3.5

1.3

2.4

3.7

4.5

11.7

1998

3.5

3.2

5.4

8.6

10.9

23.0

1999

1.5

0.8

2.8

3.6

4.4

9.5

2000

0.8

0.8

4.0

4.8

4.1

9.7

2001

0.6

0.3

6.3

6.6

2.3

9.5

            Sources: CVM and Central Bank of Brazil.

 

 

TABLE 2

PUBLIC ISSUES AND PRIVATE PLACEMENTS OF CORPORATE SECURITIES, 1995-2001 (in US$ billions)

Year

Public Issues: Equities, Bonds, and Commercial Paper

Equity Private Placements

Total

1995

10.8

4.8

15.6

1996

18.1

3.3

21.4

1997

11.7

6.8

18.5

1998

23.0

12.4

35.4

1999

9.5

7.5

17.0

2000

9.7

4.8

14.5

2001

9.5

2.9

12.4

            Sources: Public Issues- Table 1

            Private Placements- Calculated by Bordeaux and Ness (2002) from equity subscriptions, excluding public issues, reported by the São Paulo Stock Exchange in the Gazeta Mercantil.  Converted into dollars at the average exchange rate of the year.

 

Also intriguing is the fact that large institutional investors as a group now hold substantially more corporate equity than do the family groups who founded and continue to manage the overwhelming majority of Brazilian businesses.  Table 3 estimates that, as of the end of 1999, Brazilian institutional investors (pension funds and mutual funds) held 17.9 percent of all corporate equity, while foreign institutional investors (either within Brazil or via ADRs) held another 32.5 percent.  Controlling shareholders owned just 33 percent.  In the United States and United Kingdom, and to a lesser extent in continental Europe, large institutional investors have in the 1980s and 1990s been leaders in shareholder activism, relentlessly pressing management for better corporate governance.  Brazil would seem to be a natural site for such shareholder activism, as its institutional investors are among the largest in the developing world.  Brazil's largest pension fund is PREVI, the retirement fund for employees of Brazil's largest commercial bank, the public sector Bank of Brazil, which had assets of $17.5 billion at the end of 1999.  PREVI is 86th in the world in size and is one of only four domestic pension funds in all emerging markets among the top 200 largest worldwide.[1]  Nine Brazilian pension funds managed over $1 billion in assets each at the end of 2001.  Table 4 shows that the total assets of Brazilian institutional investors between 1994 and 2001 averaged around $202 billion annually, very substantial resources in an economy with a GDP of around $800 billion in 1997 and 1998, immediately preceding the large forced devaluation of January 1999.

 


 

TABLE 3

ESTIMATE OF LISTED COMPANY SHAREHOLDER COMPOSITION, 1999

INVESTOR

End of 1999 Position- US$b

%  of Total

Private pension funds

17,0

11,1

Stock mutual funds

10,4

6,8

Foreign Investors- Annex IV

23,1

15,0

Depositary Receipt Programs

26,9

17,5

Largest Shareholder

50,7

33,0

Residual

25,4

16,5

TOTAL

153,5

100,0

            Source: Ness (2000)

 

TABLE 4

BRAZILIAN INSTITUTIONAL INVESTORS, 1994-2001

(in US$ billions)

 

Total Assets

 

 

Technical Reserves

 

 

Year

Mutual Funds:

 

 

Company

 

Open

 

Capitalization

 

Insurance

 

 

Fixed Income

Stock

Pension Funds

Pension Funds

Companies

Companies

TOTAL

1987

0,9

0,6

 

 

 

 

 

1988

1,5

0,8

 

 

 

 

 

1989

2,1

1,1

 

 

 

 

 

1990

0,4

0,3

 

 

 

 

 

1991

11,6

0,6

 

 

 

 

 

1992

18,5

0,6

 

 

 

 

 

1993

22,3

2,5

 

 

 

 

 

1994

50,4

4,2

85,6

 

0,8

4,7

145,7

1995

69,2

2,1

77,2

2,0

1,9

7,4

159,8

1996

90,6

4,7

83,5

3,1

3,2

8,0

193,1

1997

97,2

12,0

90,7

4,1

3,3

9,3

216,6

1998

107,8

11,0

83,9

5,6

3,4

9,8

221,5

1999

107,8

11,5

68,4

5,4

2,5

6,3

201,9

2000

134,3

12,8

73,4

7,0

2,8

9,5

239,8

2001

137,3

10,7

72,5

8,8

2,7

9,2

241,2

Sources: CVM, Central Bank, ABRAPP, Susep

 

 

 

 

 

If accurate, this snapshot has a number of interesting connotations for our view of the nature of capitalism in contemporary Brazil, perhaps suggesting that Brazil is becoming more similar to the decentralized, securities-based financial systems of the United States and United Kingdom than to the bank-lending dominated financial systems of Germany, France, and Japan (see Henning 1994 for an explanation of these categories).  Moreover, these conclusions also would imply that Brazil is shifting dramatically away from the state-led development model of national economic governance that clearly characterized the country between the 1940s and mid 1980s. 

Our reading of the situation suggests that, while some players in Brazil's capital markets might like to see them evolve so that they come to look more like the Anglo-American model, there also is fierce resistance in many quarters.  The bottom line as of early 2002 is that Brazil's company law (Lei das S.A., or the law governing limited liability corporations) still permits founding families to retain control with as little as 16.7 percent of the total shares outstanding.  This makes Brazil's corporate financing regime far different from that of the United States or United Kingdom, where non-managerial investors have the votes to oust management, even when management remains in the hands of members of the founding family.  Moreover, Brazil's financial system remains dominated by large universal banks, with the biggest of all, the Bank of Brazil, remaining in the public sector. These banks dominate lending, asset administration, and underwriting. Overall, then, and despite the presence of a large and vibrant domestic capital market and large institutional investors, Brazil remains closer to the continental European model controlled by universal banks than to the Anglo-American one.

At the same time, two important changes occurred in 2001, following congressional battles that took up most of the late 1990s.  First, the latest revision of the company law in Congress substantially increases the rights of minority investors, who are much less likely now to lose money in the case of a transfer of controlling ownership or major corporate reorganization.  Second, Brazil's Securities and Exchange Commission (CVM) is now formally independent of the Finance Ministry, and will be directed by appointed board members serving fixed terms.  Section IV below summarizes our best guesses about the ways Brazilian capital markets may evolve in the future.  We devote the remainder of this section to exploring the interplay of interests that have shaped capital markets modernization through the 1990s.

Five sets of actors, each with differing interests and power resources, have been involved in the post-stabilization struggle over domestic capital markets "reform."  We discuss the concerns and resources available to each in the approximate chronological order in which each became involved in trying to alter (or preserve) the regulatory framework for Brazil's capital markets.  First is the executive branch technocracy as a whole, coordinated by the Finance Ministry, whose views are colored by the overriding imperative of achieving macroeconomic stability.  The second group is comprised of foreign actors, including both foreign portfolio investors in Brazilian securities and, more importantly, the international apostles of improved corporate governance, located in international organizations dominated by G7 governments as well as non-governmental organizations.  Third are Brazilian publicly traded firms themselves, a list that includes most of Brazil's premiere corporations.  The fourth group is a coalition of Brazilian regulators, mainly in the CVM but with allies in the Central Bank (BCB) and the National Economic and Social Development Bank (BNDES) plus Brazilian financial market professionals, such as ABAMEC (the Brazilian Association of Securities Analysts), BOVESPA (the São Paulo Stock Exchange, which represents its broker members), and the Brazilian Institute of Corporate Governance (IBGVC),  all of whom are trying to recruit Brazilian institutional investors, especially ABRAPP (the Brazilian Association of Pension Funds) and ANBID (the National Association of Investment and Development Banks), to the cause of increasing transparency and minority investor protections for the sake of the future growth of Brazilian capital markets.  The fifth and final actor is Congressional politicians and their political parties, few of whom are specialized in or understand these issues well or find them terribly compelling, but through whom reforms to much of the basic legislation must pass.

The earliest significant moves in the 1990s came from the Finance Ministry and executive branch technocracy.  As noted, the major concern of Brazilian finance ministers has been to adjust Brazilian regulation and institutions so that foreign direct and portfolio investors would bring capital into the country, which has been crucial for maintaining macroeconomic stability.  Since the 1976 legislation governing limited liability corporations (as known as the "companies law" or Lei das S.A.), in cases of significant corporate reorganization or sale of the controlling interest, minority investors had had the right to demand to be bought out, albeit only at the usually lower book value rather than at a calculation of "fair market value,".  Economists in the Finance Ministry and BNDES, which prepared most of the technical documents for privatization, had been concerned that potential investors in a controlling interest in privatized firms would be deterred if they had to make a comparable offer for all of the outstanding shares, both common (voting) and preferred (non-voting, but with certain ostensible financial advantages), rather than merely purchasing the controlling block of shares from the federal government.  Under the guise of modernizing the capital markets to make them conform to international standards, modifications that tended to reduce minority investors' rights were first introduced in a limited fashion via the so-called “Lobão”  Law 7958 of 1989 and later by the broader Law 9457 of 1997.  The 1997 law was introduced by Representative Antônio Kandir (PSDB, São Paulo), who had been Economic Policy Secretary in the Collor government, and had the result of rescinding the previous requirement that new owners of controlling shares of publicly traded companies extend their share purchase offer to minority ordinary shareholders in the cases of  division of the company (cision) into various new companies as would be necessary to prepare for the privatization of Telebrás and some companies of the electrical energy sector.

In addition to balance of payments concerns, the Finance Ministry also had fiscal worries.  Many decades of creative coping with high inflation had given Brazil a deserved reputation as a financially sophisticated locale, and one in which those who were skilled in accounting, evading taxes, and playing the market could always prosper.  For this reason, special levies on the financial sector tended to be politically popular.  Brazilian chief executives had also had a tradition dating back to at least the interwar period of raising crucial revenues through temporary taxes, forced loans, and the like, which would hit a given activity or sector with a surcharge scheduled to expire in three or five years.  Law 9311 of 1996 instituted a tax on all financial transactions, including all stock trades.  The resulting CPMF (literally, the provisional contribution on financial movements) has been maintained ever since, with the now lame duck Cardoso government in early 2002 making a strong push to extend this levy until at least 2004 to generate revenue for the federal government in spite of harmful impacts on the capital markets. 

A second group seeking to influence the legal and institutional framework of Brazil's capital markets has been international organizations of both governments and the private sector promoting better "corporate governance."  These have included IOSCO, COSRA (Council of Securities Regulators of the Americas), and IIMV (Iberoamerican Capital Markets Institute), each of which the Brazilian CVM has participated in for many years, as well as newer bodies such as the G22 study group set up to recommend improvements in the global financial architecture following the Asian financial crisis of 1997-1998 (Porter and Wood 2002).  In the late 1990s the OECD provided funding for the World Bank to create the Global Corporate Governance Forum (GCGF), housed within the International Finance Corporation.  The mission statement identifies lack of transparency in business accounting and financial management as a major cause of the financial crashes in East Asia in 1997-1998 and recommends that emerging market countries protect themselves by adopting global best practices. 

The GCGF's Private Sector Advisory Group (PSAG), created in July 1999, is headed by Ira S. Millstein, a management professor who is perhaps the movement's best known academic advocate, and includes among the other founding members heads of two major U.S. institutional investors (Mark Mobius of the Templeton Fund and the senior administrator of TIAA-CREF), the chief executive officers of major enterprises in Brazil (Furlan of Sadia, a poultry producer and exporter), India, Thailand, and South Africa, and central bankers from France and the United Kingdom.  The associated Investor Responsibility Task Force includes all of the major U.S. private institutional investors (Goldman Sachs, Templeton, Fidelity, State Street, and so on), as well as several of the largest pension funds for special categories of employees, including CALPERS, TIAA-CREF, the pension fund of the AFL-CIO, the New York State Employees Fund, and others.  There are only two members from developing countries, Brazil's PREVI and Sun Capital, a private sector mutual fund from Thailand.  Interestingly, the World Bank's GCGF itself embodies several different visions of what reform of corporate governance means.  The AFL-CIO, of course, has devoted its political activities in recent years to opposing free trade agreements on the grounds that they export jobs away from the United States.  They, recently but significantly joined by CALPERS, wish to promote "socially responsible" investing, which means boycotting countries where labor standards, freedom of political organization, and perhaps workers’ pay do not meet developed country standards. 

The Global Corporate Governance Program is envisioned to function via Country Programs in emerging markets.  The very first developing country to sign up was Brazil, which held its first of three meetings thus far in Rio in September 2000, with six attendees from the Investor Responsibility Task Force, three senior World Bank officials, nine prominent Brazilian CEOs, and representatives from Brazilian institutional investors, including both PREVI and the BNDES (the National Economic and Social Development Bank, here present in its role as a major institutional investor), the financial markets (including BOVESPA), their regulators (the four top officials from the CVM), Congress (Representative Kandir), and the government (including Finance Minister Pedro Malan).

Our sense is that various actors in Brazil's internal debates over capital markets reform have attempted to familiarize themselves with the interests and rhetoric of global governance reform in an effort to forge alliances and adapt modernization projects popular with foreigners for their own domestic goals .  It is perhaps no coincidence that the GCGF's Private Sector Advisory Group and Investor Responsibility Task Force were constituted in the months immediately following Brazil's dramatic forced 40 percent devaluation of early January 1999, adjustment to which was made significantly easier by a package of assistance led by the International Monetary Fund and backed by the U.S. Treasury.  We should recall, moreover, that foreign  investors, preponderantly institutional, since the introduction of Annex IV in 1991 and Annex V (ADRs) in 1992 have in the last ten years purchased Brazilian shares to the tune of approximately $3.9 billion a year—an amount that is neither overwhelming nor insignificant in the context of Brazil's capital market, though it is quite large in the context of external portfolio flows to other emerging market countries, and has been important to Brazil's balance of payments.  Brazilians clearly have been interested in being seen to be leaders in the good corporate governance movement.  They have also participated actively in international organizations of securities commissions, with a former CVM President serving as President of IOSOC and this organization’s standards being incorporated into Brazilian securities market regulations whenever feasible.  At the same time, since neither GCGF Investor Responsibility Task Force members Sadia nor PREVI in any way takes orders from the CVM much less the Finance Ministry, it seems clear that other key actors in Brazil's capital markets have been more than willing to be courted by international actors and to make sure that their interests are acknowledged in international forums.  Within Brazil, for example, public sector employees unions, emphatically including Bank of Brazil employees served by PREVI, have opposed the Cardoso government on many measures to reduce the existing extremely generous entitlements for public sector workers, and tend to be close to the PT (Workers' Party), led by Luiz Ignácio da Silva. 

A third group attempting to shape the nature of "reforms" in Brazil's domestic capital markets is Brazilian big business, represented most explicitly by ABRASCA (the Brazilian Association of Open Capital Companies) whose membership list is a who's who of corporate leaders.  ABRASCA's positions are echoed, though less publicly, by FIESP (the Industrial Federation of São Paulo) and other, newer and smaller business associations such as the Family Business Network.  ABRASCA's members are primarily descendents of the founding families who retain controlling interests in virtually all Brazilian private firms. Valadares and Leal (2000) and Leal, Carvalhal, Aloy and Lapagesse (2000), for example, show that in their sample of 225 large open-capital companies not controlled by the government, a single shareholder controlled, on average, 48 percent of the voting shares and 33 percent of total capital.  (Newly privatized firms, because they are so large, have tended to be bought by small, tight consortia of investors.  These are not founding families, but in other respects may share the perceptions and interests of other controlling shareholders.)  As such, ABRASCA's vision of corporate governance reform embraces the sorts of reforms pushed by the Finance Ministry for the sake of streamlining privatization and reducing the costs of being a publicly traded (open capital) company.  These have had the effect of diluting the already feeble sanctions available to minority investors in Brazil.  ABRASCA opposes many legislative changes to increase the rights of minority investors on the grounds that they will increase unnecessary paperwork, bureaucracy, and cost, resulting in driving away good firms from raising funds in Brazil's capital markets. 

A recent guest column in the Gazeta Mercantil, Brazil's equivalent of the Wall Street Journal, echoes these views (Vidigal 2002).  Its author is Antônio Carlos Vidigal, former owner of the Coca-Cola bottling franchise in Rio de Janeiro and presently Executive Director of the Family Business Network and astonishingly coordinator of the corporate governance course of the Brazilian Institute of Capital Markets Research (IBMEC), a private research and teaching facility in Rio.  Vidigal's title is, "When Governance is Useless."  He notes that corporate governance is important in the United States because corporations don't have controlling owners.  Ownership is pulverized.  The Board of Directors has to think what is best for the company and not for its President.  Managers need to be controlled by shareholders to minimize agency costs.  In Brazil, Vidigal continues, the needs are different.  He says he doesn't know of a Brazilian company that has its ownership pulverized without the figure of the controlling shareholder(s).  The chief executive is almost always the same person as the controlling shareholder or one of his close relatives.  Consequently, there is no need to protect the controlling shareholder from professional managers.  What the Brazilian corporation needs are more efficient management practices ("melhorar a gestão") and not encumbering corporate governance procedures.  Vidigal acknowledges that minority shareholders must be protected against abuses by the controlling shareholder, but it is clear that he does not see this as a major problem.

Brazilian big businesses have also taken concrete steps to protect themselves from what many family dynasties see as the looming threat of shareholder activism.  We noted in our introduction to this section that capital markets finance has become more important than long-term bank loans for large Brazilian companies, in a reversal of the pattern since the early 1960s.  But the devil is in the details.  Of the $19.3 billion raised annually in Brazil's capital markets in the 1990s, new additions to corporate shares accounted for only an average of $9.1 billion: the rest were securitized debt borrowings and commercial paper issues.  Moreover, two-thirds of the new share subscriptions, or $6.1 billion, represented private placements of corporate securities, mainly rights issues offered to existing shareholders.  Of total external financing of around $30 billion annually available to Brazilian corporations in the post-stabilization 1990s, that is, only an average of around $3 billion, or about ten percent of the total, represented new issues of corporate shares sold on the public market.  Of course, ABRASCA, FIESP, and other business associations--and sometimes the candidates and political parties dependent on big business for campaign finance, which includes many members of President Cardoso's fractious congressional coalition--also decry the taxation of business and the capital market, through such measures as the CPMF. 

            A fourth actor in the drama of Brazilian capital markets reform consists of the Securities and Exchange Commission (CVM). Although the CVM was formally subordinate to the Finance Minister until 2001, its primary goals have been capital markets development and regulation, not national macroeconomic management.  As such, the CVM has long campaigned to upgrade Brazilian financial rules and institutions to meet global standards of transparency and "best practice" in disclosure, corporate governance procedures, and minority shareholder protection.  The CVM is supported by various other Brazilian government agencies and academic economists who have come to believe that better corporate governance is essential for sustained capitalist economic growth in the 21st century; plus various financial professionals who draw their primary livelihood from Brazil's capital markets, including the broker-members of BOVESPA (the São Paulo Stock Exchange) and the securities analysts of ABAMEC (the Brazilian Association of Securities Analysts).  This pro-reform coalition wants to strengthen capital markets regulation, improve corporate transparency, better minority investor protections.  In its annual congress in April 2002, for example, ABAMEC plans to present, in coordination with other groups, a new long-term plan for development of the capital markets.  This coalition is probably the group within Brazil whose policy preferences are closest to those of the mainstream corporate governance movement in the advanced industrial democracies, especially the United States.  The Brazilian Institute for Corporate Governance was founded in 1999 by those interested in investor relations for publicly traded companies.  Their vision is perhaps closer to that of ABAMEC than to their bosses in ABRASCA.  Members of this coalition have worked diligently to convert Brazil's institutional investors, as well as key members of Congress, to their views, just as the international advocates of better corporate governance have. 

Thus far, Brazil's own institutional investors largely have remained interested observers.  The institutional investors are organized in four class associations: ABRAPP (Brazilian Association of Pension Funds) for company pension funds, ANBID (National Association of Investment and Development Banks) for mutual fund administrators, FENASEG (National Federation of Insurance Companies) for insurance companies, and ANAPP (National Association of Open Private Pension Funds) for open pension plan companies.  ABRAPP has been dominated by state-owned enterprise pension funds such as PREVI, which are the largest Brazilian institutional investors in term of total assets.  As ABRAPP's members principally run fixed-benefit plans, the organization has devoted most of its political activism to sustaining the rights of their beneficiaries and administrators and trying to deflect government efforts to tax fund income.  The government department responsible for company pension funds in the Social Secutiry Ministry faces many major funds with actuarial deficits run by their sponsoring company.  Various pension fund administrators are also being accused of insider information traffic and trading manipulation for their private interests.   With all these concerns ABRAPP has thus far demonstrated only modest activism in defense of the funds’ rights as minority shareholders, and the funds' beneficiaries have been more interested in establishing adequate internal governance procedures in the pension funds themselves.  ANBID, in contrast, is dominated by Brazil's major universal banks which are responsible for the major volumes of asset management and securities underwritings.  The major part of Brazilian mutual fund assets are invested in government rather than corporate securities, and in fixed income assets rather than equities, lessening the propensity for ANBID members to be activists with respect to minority shareholder rights.  Insurance companies represented by FENASEG and open pension plans represented by ANAPP have relatively few resources invested in corporate securities.  When the insurance and open pension plan companies have resources to be invested in corporate securities, the asset management area of the related bank is often responsible for this portfolio management and representation in corporate governance processes.

            There have been advocates of decentralized capital markets and shareholder democracy in the CVM and the Central Bank (BCB), as well as academia, for decades; many are the same individuals who have long sought to create an independent central bank in Brazil (Maxfield 1998; Sikkink 1991).  Today's leading figures, including Central Bank President Armínio Fraga, who coordinates government policy with respect to the capital markets,  CVM President José Luiz Osório and the academic economists Luiz Carlos Mendonça de Barros and Alexandre Scheinkeman, represent a long tradition in Brazil, but one that has become more influential since the emergence of a technocratic consensus in the 1980s on the need for thorough-going market-oriented economic reform as a means for reinvigorating growth.  The thinking or Osório is illustrative:

            "Today there are only two ways that a Brazilian can become a big businessman. He can be born rich or he can gain access to BNDES (National Economic and Social Development Bank) financing.  We want to create a third way- through the capital markets."

 (Interview with author on February 26,2002)

  These figures almost universally have prior experience in investment or development banking or were trained in economics by United States universities.  The underlying economic orientation of those promoting capital markets development, including with improved corporate governance procedures, on carefully articulated intellectual grounds is therefore quite close to those in the Finance Ministry.  Their differences should be understood as flowing primarily from the structural imperatives given by their current major responsibilities (short and medium-term macroeconomic management versus the longer term goal of capital markets development), rather than distinct or incompatible visions of national economic development.

Changes in Brazil and the larger world have provided the group we might term the (genuine) corporate governance reformers with new allies and politically relevant resources since the end of inflation in 1994.  Most obvious, of course, has been the strong entry of international actors (our second group, as above) favoring capital markets modernization along Anglo-American lines, now well ensconced in the World Bank as part of President  James Wolfensohn's attempt to win friends among the increasingly critical populations of the G7 donor countries by making the Bank more open and participatory, and focusing on management consulting disciplines ("governance" across a variety of economic activities) along with building dams and demanding fiscal tightening.  The OECD, as noted, is willing to fund this effort, cynics might say in order to avoid making any more substantive concessions to the demands from many developing countries and much of Western Europe for reforms of the international financial architecture.  Longtime Brazilian advocates of freer, more transparent capital markets have greeted these trends with understated glee.

Yet at least as important are shifts in the incentives to other members of the coalition within Brazil.  Since its establishment in 1978, the CVM has spent much of its history either fighting with Brazilian capital markets participants or mediating fights between them.  This pattern of course is quite typical of a regulatory agency, whose brief is to rein in the markets' cowboy capitalism ("o faroeste do mercado de capitais").  In particular, the CVM was frequently called upon to settle disputes between the BVRJ (the Rio de Janeiro Stock Exchange) and BOVESPA (the São Paulo Stock Exchange), who were fierce rivals.  Nor did most analysts, brokers, dealers, and other professionals feel much love for what they viewed as the stodgy and bureaucratic CVM, perhaps particularly after its move from Rio de Janeiro to Brasília in 1991, so that its directors could spend more time explaining themselves to the newly powerful and regionally based politicians in Congress.  But the unexpected fallout of the Finance Ministry's moves in the late 1980s and early 1990s to ease inward foreign capital flows—most particularly the famous 1992 National Monetary Council directive known as Annex V, which for the first time allowed Brazilian firms to list their shares on foreign stock exchanges—pushed Brazil's financial market professionals to unite with the CVM and take up the banner of corporate governance reform with a vengeance.

The problem—from the viewpoint of BOVESPA et al.—is that the availability of ADRs, plus Brazilian financial market taxes, especially the CPMF, has caused the Brazilian capital markets to lose almost half of its potential business over the course of the 1990s, as many of Brazil's blue chip firms, prominently including privatized state-owned enterprises, have witnessed the shift of  the majority of their trading to the New York Stock Exchange.  This trend has been coupled with the delisting of many firms which have been taken over by foreign and local groups.  The number of firms listed for trading on stock exchanges has fallen from the 600s throughout the 1980s to 428 at the end of 2001.  The combination of a major market manipulation scandal in 1989 (the Naji Nahas affair), its rapidly declining business relative to BOVESPA, and the difficulties of Brazilian capital markets as a whole following the introduction of Annex V in 1992 and then the CPMF in 1996, led to the closure of the Rio de Janeiro Stock Exchange (and seven minor exchanges) for equities trading in mid 2000 after a century and a half in business, and the transfer of its remaining business to its archrival in São Paulo.  Added to these difficulties was the shrinking of equities underwriting were the facts that most of Brazil's most prominent firms decided in the 1990s to expand their capital base not through issuing new shares available to the general public through initial public offerings (IPOs), even of preferential stock, but instead to encourage existing shareholders, particularly those holding the controlling interest, to purchase additional shares.  Both of these trends led Brazilian capital markets to lose business during the 1990s. 

For this reason the industry associations of financial market professionals, particularly the securities analysts of ABAMEC, have unofficially joined forces with the CVM and have been quite active in lobbying for a version of capital markets modernization that more closely reflects the goals of the corporate governance movement.  In the very late 1990s this coalition began to achieve some successes.  The 1997 revision of the companies law, which on the whole weakened protections for minority investors, unleashed a storm of protest within this very specialized community, which began to organize in earnest.  Two results have been most significant as of this writing in early 2002.  The São Paulo Stock Exchange, based on a report written by economists Mendonça de Barros and Scheinkeman, in 2000 established a New Market on the pattern of Germany's Neuer Market.  Its conditions for listing require companies to establish standards of corporate disclosure and governance that closely mirror "international best practices," a phrase that largely but not entirely means current United States listing requirements.  For new issues, companies must agree not to issue preferred shares.  The Neuer Market is intended to inspire complete confidence in foreign institutional investors.  Thus far there have been few takers in Brazil—only one firm thus far has chosen to register for trading under its most rigorous level of requirements after an IPO--but it remains a very recent innovation.  The second significant victory for the reform camp has been the newest version of the companies law, passed in 2001, which we discuss next.

Our fifth and final set of actors is Brazilian politicians and political parties in the Congress.  In truth, congressmen and women represent not so much an additional set of independent actors with unique preferences for capital markets modernization as a comparatively new—that is, post democratic transition--locus for major battles over Brazilian economic policymaking of all types.  To some extent the gradual relocation of the initiative for capital markets policies from the executive branch technocracy to the Congress is a function of the fact that the basic framework for domestic capital markets legislation is embodied in ordinary statues, passed by the Congress, as opposed, for example, to administrative rulings of the National Monetary Council (CMN, an interagency body headed in recent years by the Finance Minister).  The larger reality, however, is that considerable real influence over the direction of economic policymaking as a whole has shifted to the legislature. 

Moreover, President Cardoso has clearly understood this fact.  His government has been relatively successful precisely because his Cabinet and their subordinates have been significantly more willing than their predecessors for many decades—perhaps ever--to engage in the tedious and frustrating job of persuasion, inducement, and consensus building in the legislature.  As noted above, in our view the really significant innovation of Cardoso's Real Plan was precisely the political innovation that it was announced well in advance and debated at length by all of the interested parties, rather than any particular element of its technical design (see Armijo 2002). 

In fact, most of the major reforms of Cardoso's government have been back and forth affairs, each step instituting incremental change, usually in the direction of progress toward market-oriented economic restructuring (Armijo and Faucher 2002).  The same has begun to happen in the arena of capital markets modernization.  After passage of the 1997 revision of the Companies' Law (Law 9457), which became controversial especially in retrospect, several of the Congressmen and members of the government coalition who had been instrumental in the 1997 legislation came to believe that further significant revisions were urgently needed.  This group included Representatives Luiz Carlos Jorge Hauly (PSDB-PR), Emerson Kapaz (PPS-SP), and Hélio Costa (PMDB-MG), each of whom offered his own version of a revisions to the Lei das S.A. in 1999 or 2000.   In late 1999 Kapaz was appointed as reporter for the House's Committee for the Economy, Industry and Commerce, with a brief to consider the Hauly and Costa proposals. Kapaz visited Europe and the United States to obtain opinions on what needed to be changed, and evidently was impressed with the need for improved corporate governance if foreign capital was to be attracted.   His suggestions became the core of the significant reforms that eventually constituted the 2001 reform of the Companies' Law, which also passed through the Finance and Taxation Committee where legislators chose a new "reporter," or main shepherd of the legislation through Congress: this was once again Representative Antônio Kandir.  After numerous amendments in both committees, as well as a series of high profile (at least among Brazil's business community!) public hearings, the House of Representatives approved the project, known as Law 10303 of 2001 by 374 to 30, with one abstention in early 2001, followed by the Senate (without further amendments) six months later.  The original (Kapaz) version of the project received strong support from the CVM and BCB within government, the ABAMEC, and from the World Bank and foreign institutional investors.  The business associations ABRASCA and FIESP led the opposition which was able to stymie some measures contrary to controlling shareholder interests. 

The most important substantive changes include making the CVM independent, with directors serving fixed terms and not dismissible by the Finance Minister or national President.  CVM directors are thus, at least formally, more independent than their counterparts at the Brazilian Central Bank.  Law 10303 also guarantees minority shareholders at least 80 percent of the price received by controlling shareholders in the case of a buyout, established criminal penalties, for the first time, for certain egregious securities law transgressions, created a new national Committee for Accounting Standards, and directed the CVM to "give priority" to promoting processes which would have "educative or preventative impacts" on market practices.  New, though not existing, open capital companies may issue preferential (non-voting) shares up to a limit of 50 percent, instead of the previous two-thirds, of all shares (Fleischer 2001).  However, President Cardoso, on the advice of government lawyers, vetoed 17 specific items, in that he considered that the Congress had exceeded its constitutional powers.  Many of the specific items vetoed were reinstated by him, but via the route of an executive branch Provisional Measure (medida provisória) which gives the executive more room to make revisions to the rules in future.  On the one hand, this choice suggests that this economic legislation, like so much else, is part of the larger dance of mutual influence and accommodation between Brazil's President and its Congress.  On the other hand, reform minded legislators were not necessarily displeased to have some of the Congress' authority "stolen" in this fashion.  Since Brazilian geographically elected politicians (like their counterparts in most other contemporary mass democracies) are seldom experts in such arcane matters as capital markets regulation, it makes objective sense to leave many of the technical details to the experts: that is, to the technocracy, whether in the Finance Ministry, BCB, or the newly independent CVM.

 

IV.  Conclusions: The Modernization of Brazilian Capital Markets in Comparative Perspective

 

            Several themes seem important to emphasize in our comparative conclusions.  We begin with the more directly economic conclusions, then present our political summary. 

First, Brazilian capital markets are, and have long been, very large within the context of developing countries.  Brazilian market capitalization as a percent of GDP in 1998 was slightly below the median for the set of important emerging market countries in our Table 5, but this ranking is partly due to the very sophistication of Brazilian financial markets.  Thus, the total capitalization of Brazil's stock market that year was $161 billion, but this figure doesn't include other portfolio financial assets, such as corporate bonds and commercial paper, public debt securities, and the derivatives traded on Brazil's Commodities and Futures Exchange (Bolsa de Mercadoria e Futuros, known as BMF).  Although according to Table 6, stock exchange trading volume as a percentage of Brazilian GDP was only about 19 percent in 1998, this percentage was only exceeded by the emerging markets of Taiwan, Korea, and China.  The value of derivatives trades on the BMF in 1999 was "over six times GDP."  In fact, Brazil's futures' exchange is the tenth largest in the world (OECD 2001: 75). 


 

TABLE 5

EMERGING MARKET CAPITALIZATION AS

PERCENTAGE OF GDP

 

1982

1987

1992

1997

1998

Argentina

1,71%

1,84%

8,16%

20,23%

15,21%

BRAZIL

3,64%

5,75%

11,59%

31,14%

20,67%

Chile

18,06%

28,19%

70,86%

97,22%

65,87%

China

n.ª

n.ª

4,37%

22,97%

24,12%

Colombia

3,39%

3,45%

9,91%

17,95%

12,98%

India

3,75%

6,65%

24,69%

30,53%

24,46%

Korea

5,92%

24,96%

34,14%

8,79%

35,76%

Mexico

1,03%

5,96%

38,24%

43,51%

23,31%

Peru

2,75%

1,88%

6,24%

27,54%

18,56%

Russia

n.ª

n.ª

n.ª

29,41%

7,45%

Taiwan

10,47%

47,87%

47,67%

101,60%

99,76%

Venezuela

3,56%

9,23%

12,51%

16,49%

7,98%

Source: International Finance Corporation, Emerging Stock Markets Fact Book,

various years.

 

TABLE 6

STOCK EXCHANGE EQUITIES TRADING AS

PERCENTAGE OF GDP

                       

 

1982

1987

1992

1997

1998

Argentina

0,41%

0,30%

6,85%

8,78%

5,30%

BRAZIL

2,12%

3,27%

5,26%

24,78%

18,85%

Chile

0,67%

2,65%

4,85%

10,05%

5,61%

China

n.ª

n.ª

4,00%

41,14%

29,69%

Colombia

0,24%

0,22%

0,97%

1,74%

1,48%

India

2,67%

2,63%

7,81%

12,82%

14,96%

Korea

3,63%

18,90%

36,89%

35,73%

45,05%

Mexico

0,47%

11,08%

12,26%

14,63%

8,68%

Peru

0,16%

0,68%

0,99%

6,32%

4,51%

Russia

n.ª

n.ª

n.ª

3,75%

3,79%

Taiwan

7,05%

82,80%

113,46%

458,01%

341,64%

Venezuela

0,12%

0,60%

4,33%

4,36%

1,61%

                        Source: Same as Table 5.

 

            Second, despite the genuine depth and sophistication of Brazilian financial markets, Brazil's stock market can legitimately be considered underdeveloped.  Not only is market turnover as share of market capitalization low, but trading has been quite highly concentrated in stocks of just a few companies, reflecting the fact that family groups (or, in the cases of recently privatized firms, small consortia of controlling shareholders), continue to control even most publicly traded private enterprises.  Table 7 shows that, until the breakup and privatization of the state-owned telephone holding company, Telebrás, in 1998, Brazilian trading was quite concentrated even by developing country standards.  It seems fair to assume that one of the principal reasons for the lethargy of the Brazilian stock market has been its lack of transparency and insufficient protections for minority shareholders, as discussed earlier in this essay.  With the breakup of Telebras, Brazilian trading became less concentrated compared with other emerging markets, with only China in 1999 having more pulverized trading. 

 

TABLE 7

PERCENTAGE OF TRADING VOLUME IN TEN MOST TRADED STOCKS

 

1991

1995

1997

1998

1999

Argentina

70,6

56,2

85,4

89,3

80,9

BRAZIL

47,4

52,4

63,7

54,1

23,6

Chile

60,5

56,3

58,3

60,4

75,9

China

n.ª

15,8

13,8

5,5

10,2

Colombia

52,1

50,7

67,8

34,0

54,8

India

29,4

33,5

81,1

51,7

54,0

Korea

18,8

17,5

12,5

24,1

24,1

Mexico

32,3

54,1

45,6

50,8

60,4

Peru

n.ª

72,7

56,4

62,0

47,4

Russia

n.ª

n.ª

71,9

86,4

90,9

Taiwan

17,8

19,9

22,7

19,9

29,6

Venezuela

89,4

70,7

65,8

71,3

64,0

Source: Same as Table 5.

                       

             Moreover, Brazil's stock market has gone through hard times in the 1990s, partly as a direct result of giving the best Brazilian firms the option of having their shares traded (through depositary rights) and even raising capital in foreign markets, particularly the United States.  Where there were in the mid 1980s nine stock exchanges, including the two major ones in Rio de Janeiro and São Paulo, these had been reduced to only one, BOVESPA, in 2000.  Even more dramatic was the virtual drying up of both new and seasoned public issues of shares., which reached previous highs of over 100 annually in both the early 1980s but have fallen to only about 6 a year in 2000 and 2001. Of these half were seasoned issues and half IPOs. Interestingly, the decline in market activity seems to have been severe enough to promote notable cooperation around the cause of reform among previously often quarreling actors, including both capital markets regulators and private financial professionals. 

            The lack of interest in investment in Brazilian equities has in part been due to the lackluster profit performance of many Brazilian companies in the economically difficult 1990s and the low return this has brought to investors.  Table 8 shows that Brazilian firms traded on stock exchanges had very low returns on equity in the 1990s.  In the 1995-2001 period, the average return on equity was a paltry 4.4 percent for non-financial companies.  This helped cause investors in corporate shares to obtain relatively lower returns.  If our investor placed his money in the shares of the São Paulo Exchange Index at the beginning of civilian rule in 1985 and held the investment until the end of 2001, he would have obtained an annual real rate of return of only 4.8 percent compared with higher returns on fixed income such as overnight financing of government securities (9.1 percent) and prefixed bank certificates of deposit (9.5 percent).  The low profitability of Brazilian firms and low return of investments in Brazilian shares have contributed to the relatively low price to book value ratios of Brazilian shares compared to other emerging markets as is shown in Table 9.


 

TABLE 8

RETURN ON EQUITY OF BRAZILIAN LISTED COMPANIES

 

Non-Financial

Return

Financial Institutions

Return

All Listed Companies

Return

Year

Number

%

Number

%

Number

%

1993

435

0,16%

69

10,82%

504

1,40%

1994

438

4,35%

67

7,35%

505

4,65%

1995

442

1,53%

68

-51,63%

510

-1,93%

1996

441

3,46%

58

-11,36%

499

1,87%

1997

449

5,77%

52

9,21%

501

6,10%

1998

501

3,89%

51

-5,91%

552

2,89%

1999

465

2,18%

42

13,34%

507

3,23%

2000

427

9,18%

36

8,39%

463

9,09%

2001-9m

398

5,01%

37

18,83%

435

6,69%

Source: Compiled by the Ness from São Paulo Stock Exchange reports in the Gazeta Mercantil.

Obs: 2001- Three-quarter data annualized.

 

TABLE 9

AVERAGE PRICE-BOOK VALUE RATIOS FOR COMPANIES IN IFC COUNTRY INDEXES

 

1987

1992

1997

1998

1999

Argentina

0,4

1,2

1,8

1,3

1,5

Brazil

0,6

0,4

1,0

0,6

1,6

Chile

0,9

1,7

1,6

1,1

1,7

China

 n.ª

n.ª

1,1

1,0

2,2

Colombia

1,6

1,9

1,2

0,7

0,7

India

1,9

4,7

2,3

1,8

3,3

Korea

2,5

1,1

0,5

0,9

2,0

Mexico

0,8

2,0

2,3

1,4

2,2

Peru

 n.ª

3,6

2,0

1,6

1,5

Russia

n.ª

n.ª

0,5

0,6

2,3

Taiwan

2,7

2,2

3,2

2,6

3,3

Venezuela

3,2

1,6

1,2

0,5

0,4

Source: Same as Table 5.

 

            Third, it seems important to emphasize that recent removal of some capital controls, particularly on inward portfolio investment, has not resulted in a capital markets regulatory regime that is free of significant outward controls, usually couched (as in the G7 countries themselves, we note) as "prudential" requirements.  Thus, for example, Brazilian institutional investors must invest their resources in domestic financial assets.  Nor can individual small investors easily escape to the NYSE, despite its lower taxation.  In the medium term, however, the trend toward delisting is eroding the supply of corporate shares.  Whether the New Market will attract enough small (too small for the NYSE), but good firms, creating something of a niche market in Brazil, is as yet difficult to predict.  Will there be a supply of new Brazilian firms innovating in services, products, and processes?  Will the successful firms want partners- initially private equity and later the investing public in general?  Will they come to the New Market with IPOs or will they be bought out by existing local and transnational firms offering better prices?

            Fourth, however, there is considerable potential for Brazilian corporate share and other capital markets development.  It seems quite likely that Brazil will become/continue to be a leader among emerging market countries in corporate governance reform, traditionally understood.  As this essay has described, there are now enough domestic interests aligned so as to benefit from changes in this direction to keep pushing it forward.  For example, although Brazilian institutional investors haven't yet really become involved, they should tend to support these changes, which are also clearly in the interest of the CVM and those, such as securities analysts, who work in the capital markets.  We also note, once again, that Brazil has some of the largest institutional investors, in terms of total assets, in the developing world, which is another among the reasons that international corporate governance activists will continue to try to recruit Brazilian allies.  As minority investor protections improve, foreign and domestic capital could find corporate shares more attractive, although this is hardly a foregone conclusion, as relative returns is the ultimate bottom line.  (At some point, we note, there could be another looming conflict between the macroeconomic concerns of the Ministry of Finance and the new style "developmental" concerns of the corporate governance proponents.  To date, Brazilian mutual funds, mostly administered by the biggest domestic banks, have been heavily invested in government debt, though pension funds have been somewhat less so.  If corporate securities become too attractive, this eventually could become a problem for the government.) 

            Our fifth and final conclusion is that Brazilian capital markets regulation, in common with other arenas of national economic policymaking, has been "democratized," for better or worse, in the sense that Congress as a locale and the overt interplay of economic interest groups as a process both have become more important since the mid 1980s.  Financial market regulation will always be an arcane subject, and thus largely a technocratic preserve, but it is interesting, and perhaps ultimately comforting, to observe that the messy process of legislative reform in Brazil's notably fragmented Congress has, on the whole, probably been a source of improved financial regulation, rather than the reverse.  Moreover, we expect that traditional Brazilian firms, perhaps grumbling all the way, will successfully accommodate themselves to whatever legislative "reforms" come their way.

 

 

References

 

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Armijo, Leslie Elliott and Philippe Faucher, 2002.  "We Have a Consensus: Political Support for Market Reforms in Latin America," Latin American Politics and Society, Summer.

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Baer, Werner, 1995.  The Brazilian Economy: Growth and Development, 4th ed., New York: Praeger.

Bevilaqua, Luiz Henrique de O.C., 2001.  "Raising Capital in the Brazilian Stock Market and through American Depository Receipts—ADRs," Unpublished paper, George Washington University, School of Business and Public Management, June.

Bordeaux, Ricardo, and Ness, Walter L., Jr., 2002. Transformação do Mercado Primário Acionário no Brasil após o Plano Real: A Substituição de Ofertas Públicas de Ações pelas Emissões Particulares, Unpublished paper, Pontifical Catholic University of Rio de Janeiro, Departamento de Administração, February.

Eizirik, Nelson L., 1997, Reform das S. A e do Mercado de Capitais, Rio de Janeiro, Renovar.

Fleischer, David, 2001.  "Lei das SA sanctioned (with vetoes)," Brazil Focus, November 9.

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International Finance Corporation, various years. Emerging Stock Market Factbook, Washington.

Kearney, Christine Ann, 2001.  The Comparative Influence of Neoliberal Ideas: Economic Culture and Stabilization in Brazil, Ph.D. Dissertation, Brown University, Department of Political Science.

Leal, Ricardo P. Câmara, Carvalhal, André, Aloy Jr., Reynaldo, e Lapagesse, Guilherme, 2000. “Estrutura de Controle e Valor de Mercado das Empresas Brasileiras,” Anais do 24 Encontro da ANPAD, setembro, Florianopolis, SC.

Maxfield, Sylvia, 1998.  Gatekeepers of Growth: The International Political Economy of Central Banking in Developing Countries, Princeton, NJ: Princeton University Press.

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Ness, Walter L., Jr., 2000, "Financing Brazilian Firms through Domestic Capital Markets," Unpublished paper, Universidad Argentina de Empresas, August.

Organisation of Economic Co-operation and Development (OECD), 2001.  OECD Economic Surveys: Brazil, Preliminary version, OECD: Geneva, June.

Porter, Tony and Duncan Wood, 2002.  “Reform without Representation: The International and Transnational Dialogue on Reforming the Global Financial Architecture,”  in Leslie Elliott Armijo, ed. Debating the Global Financial Architecture, Albany, N.Y.: SUNY Press.

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Sikkink, Kathryn Angel, 1991.  Ideas and Institutions:  Developmentalism in Brazil and Argentina, Ithaca, NY:  Cornell University Press.

Sweigart, Joseph Earl. 1987.  Coffee Factorage and the Emergence of a Brazilian Capital Market, 1850-1888. Garland Publishers, September.

Topik, Steven, 1987.  The Political Economy of the Brazilian State, 1889-1930, Austin:  University of Texas Press.

Trebat, Thomas J., 1983.  Brazil's State-Owned Enterprises:  A Case Study of the State as Entrepreneur, Cambridge:  Cambridge University Press.

Trubeck, David M., 1971.  "Law, Planning, and the Development of the Brazilian Capital Market," The Bulletin, New York University, School of Business Administration, Institute of Finance, Nos. 72-73, April.

Turcotte, Sylvain and Philippe Faucher, 2001.  "How Markets and Business Power influenced Privatization in Latin America," Unpublished paper, Université de Montréal, Department of Political Science.

Valadares, Silvia Mourthé, and Leal, Ricardo Pereira Câmara, 2000. “Ownership and Control Structure of Brazilian Companies,” Abante, Estudios em Direccion de Empresas, Vol. 3, No. 1, Octubre 1999/Abril, pp. 29-56.

Vidigal, Antônio Carlos, 2002.  "Quando a governança é inútil," Gazeta Mercantil (São Paulo), March 13, p. A3

 

 

 

 



[1] The others are in South Africa, Chile, and Hong Kong (ABRAPP website).